Image for Press coverage drives 110 direct sales leads and 31% increase in web traffic over two months
Back to Clients

Press coverage drives 110 direct sales leads and 31% increase in web traffic over two months

We help Zuora to raise awareness and understanding among the C-suite of the role of The Subscription Economy in all our lives. There is a fundamental shift occurring, away from product ownership and towards subscription experiences. Our latest campaign targeted at the music and video industries generated 65 pieces of national and international coverage, from the BBC and The Times to major US titles like Music Weekly and Billboard. This resulted in a 31% increase in overall UK website visits and 110 direct sales leads via gated content.

Image for Press coverage drives 110 direct sales leads and 31% increase in web traffic over two months
Image for Press coverage drives 110 direct sales leads and 31% increase in web traffic over two months