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The Edit – 24.11.17


Google is investing £1 million to help train computer science teachers in the UK, after recent research from the Royal Society revealed that only 11% of Key Stage 4 pupils take a GCSE in computer science. Offering grants to several computer-based learning initiatives, including the Raspberry pi Foundation, the British Computer Society and the National STEM Learning Centre, Google aims to help  provide free training for thousands of kids, with a focus on disadvantaged areas.. The announcement comes in the midst of the Chancellor, Philip Hammond, setting out plans to create a National Centre for Computing and a wider pledge of £84m to train a further 8,000 GCSE teachers in Computer Science.


Black Friday is upon us once again, as thousands of people around the world prepare to grab cut-price goodies and maybe cause a few broken noses along the way (not us obviously, we just write about it). The internet is already awash with memes and jokes to poke fun at the bargain hunters. But the joke might be on them: shoppers are expected to spend £1.8 million a minute on deals today – with some goods having 80 per cent knocked off. We’re not encouraging rioting though.


This week saw us #unleashthebeast at the B2B Marketing Awards. Nominated for both Best B2B PR Agency and Best Low Budget Campaign with our client Criteo, we donned our best black tie attire and descended on the Roundhouse for a night hosted by comedian (and former B2B copywriter – who knew?!), Russell Kane. While we didn’t win this time round, it was great to recognise all the exciting work going on in the B2B world, and we’re ready to come back in full force next year!


The V&A has revealed glimpses of an exhibition set to hit its massive Sainsbury Gallery in 2018. Called The Future Starts Here, the exhibition will showcase over 100 projects and designs that could have the potential to change the world. From Facebook’s Aquila aircraft, which will seek to kconnect remote parts of the world to the internet, to a towel-folding robot (that takes 15 minutes each time…) to an adorable robot seal being used to help treat dementia patients, these fascinating inventions will be on display at the museum from May next year.


Image for The Edit – 24.11.17
Image for The Edit – 24.11.17
Image for The Edit – 24.11.17